Skip to site content
Group Travel Leader Group Travel Leader Group Travel Leader

Explore African American Heritage in Baton Rouge (Sponsored)

Some of the most important catalysts in the civil rights movement took place in Louisiana’s Capital City, shaping the future of Baton Rouge’s rich culture. When you host your event in one of the top destinations for African American heritage in the country, your trip transforms into an experience.

Learn Our History

From our nation’s very first bus boycott to the historic Bogalusa Civil Rights March, our city tells the inspiring history that defined equality across the United States. You won’t be able to learn all of Baton Rouge’s history in one day, but following our comprehensive Black History Trail gives you a look at the impact of Black history one site at a time.

With so many museums to explore, there are several opportunities to study the defining moments of the civil rights movement in Baton Rouge. Get a glimpse at some of the era’s biggest figures at the African American Museum, or visit the site of the famous Freedom Riders at the Louisiana Old State Capitol. But the impact of civil rights doesn’t end with historical attractions. Creativity, both inspired and executed by Black artists, plays a significant role in our city. From art installments decorating our streets to visiting Southern University, the state’s largest HBCU, which houses a Museum of Art dedicated to African American pioneer artists. Your guests will discover just how our community became the great city it is today.

Modern Day Baton Rouge

Today, you can find influence from Black leaders, artists, chefs and more sprinkled throughout the Red Stick. Known for its southern comfort and delicious delicacies, our culinary scene blends the best of creole and soul. Whether you’re looking for an authentic Louisiana po-boy fit for a president from Poor Boy Lloyds, classic fried chicken recipes passed down for generations at the city’s oldest restaurant or even a modern dining experience in Millennial Park, Black-owned restaurants in Baton Rouge bring it all to the table.

Home to storied musical legends, Baton Rouge has created entertainment unlike any other. Contributions from iconic Black artists have paved the way for today’s electric music scene. For year round local talent, Teddy’s Juke Joint is Baton Rouge’s hottest spot. But if you just can’t get enough of our soulful sounds, you can count on the annual Blues Fest for both local and international acts to give you a true Louisiana experience.

Celebrate Black History

In Baton Rouge, celebration is always in season. From festivals and food to historical observances, host your event in the beautifully diverse Capital City, explore our city through our storied past and celebrate the importance of African American culture all year long.

Be sure to view our full Black History Trail guide at VisitBatonRouge.com/BlackHistory to see all our city has to offer. To learn more about planning an event in Louisiana’s Capital City, head to VisitBatonRouge.com/Travel-Pros.

We can’t wait to host you!

Get More Group Travel Ideas!

Subscribe to our free e-newsletter, Group Travel Minute.    

You have Successfully Subscribed!