SALEM, Ohio — Diversity group travel directors from 20 states will gather in Louisville, Kentucky, for the African American Travel Conference (AATC), March 30-April 1, 2021. The conference brings together African American travel groups with the travel industry for the purpose of planning packaged travel and tours.
The Louisville Convention and Visitors Bureau will host the conference and showcase the city as a destination for future tour groups.
“AATConference travel planners book thousands of group tours with their strong community network and love of group travel,” said Jennifer Ferguson of The Group Travel Family.
The African American community participates in group travel at twice the rate of the population as a whole, according to research by The Group Travel Family, a national leader in group travel research. The AATC delegates reported that their groups are ready to travel in 2021 and expect to begin their travel season with bookings at the conference.
Travel planners in diversity markets may contact Kacie Honeywell at 800-628-0993 or khoneywell@grouptravelfamily.com for conference information. The travel industry is welcome and invited to register at
aatconline.com.
